WORK   


Clue
The Instagram Mystery


To make Clue relevant again, we launched a 4-week-long murder mystery case, entirely solvable on Instagram and starring Metahuman versions of the Clue characters.  

In order to pull this off, I learned the Unreal engine and exported over 100 pieces of evidence.

Press: Hollywood Reporter, Crime Junkie Podcast, Adweek, Nerdist, Motor 1




In order to promote the game, we dropped a trailer. 




We also designed 9 rooms from scratch. I personally helped arrange and photograph the evidnece in Unreal. 


Check our our making of.





Agency
The Martin Agency

Concept
Sydney Aloe
Caroline Ekrem

ECD
Jordi Martinez

GCD
Alberto Orte

CD
Caroline Ekrem

Sr. AD
Sydney Aloe
Raiven Delisle

Sr. CW
Karly Brooks

CW
Kelsey Whipple

Design Director 
Rique Santiago

Sr. Designer
Bruno Cintra

Production
Sauvage TV


Producers
Alex Scheer
Kim Zanninovich